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Meet Shirley Weir


Shirley is a three-time author, podcast host, TedX Speaker, women’s health advocate, has tweeted for Oprah and speaks regularly to media. But her proudest accomplishment is when women tell her they have finally put their own name at the TOP of the to-do list.

About Shirley

Shirley Weir introduces herself as a Menopause Chick. Now 56, her perimenopause journey began in her 40s. Sleep deprivation, brain fog, anxiety & depression led Shirley to her doctor’s office, the book store and “Dr. Google,” but she was left feeling confused, overwhelmed and alone.


In 2012, Shirley launched onto the world stage to empower women to get curious about their hormone health—and with an important reminder that we all deserve to FEEL AMAZING!
With an audience of over 300K, she moderates a very active private online community regarded as the “go-to” place for reliable, evidence-based women’s midlife health information.


From sleep to stress to vulva, vaginal & sexual health, Shirley's research shows 77% of women have questions, and she has made it her personal mission to ensure 100% of women have access to quality answers.

A fierce women’s health advocate, Shirley never imagined she’d become a “vagina health evangelist” but back in 2016, she surveyed her community about what information and education they were craving—and the responses were, overwhelmingly: MORE options for treating vaginal dryness!


Why? Because vulva and vaginal health are important pillars of overall health—and because over 80% of women experience vaginal dryness in postmenopause—yet less than 4% currently have a viable solution.


This glaring gap in women’s health is not ok so Shirley has made it her personal mission to bring this statistic DOWN…through quality information, education and thoroughly-researched products...because we all deserve to FEEL AMAZING!


Please email for media or other enquiries.

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